In order to offer a better understanding of the Jaguar brand, it’s history and vision, Jaguar has dedicated several pages to offer insights into the company history, design process, technological achievements, creative projects and style that provides the potential future owner with a complete picture that one can easily embrace and fall in love with, while feeling an emotional attachment to the brand.
The request was to update the imagery and layout with new content. From UI perspective it was a simple process as the layout designs would have the same structure as other similar pages. The visual approach used throughout the Jaguar site is image based, using subtile icons and spacious layouts next to the high standard images. The main focus was into finding the right imagery which would fit well with the message while maintaining a luxurious stylish look.
Project
Jaguar Designs – Landing Page
Client
SPARK44 – Jaguar
What We Did
UI Responsive Web Design
